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Tyler Francis


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7 min read

SWOT Analysis; It's Time Your Business Conducts One

By Tyler Francis on Feb 28, 2019 4:33:50 PM

 

What is SWOT Analysis?

SWOT Analysis is a way for you to check the environment surrounding your business, both internal and external. SWOT is an acronym that stands for:

Topics: Insider Business
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3 min read

Vested Marketing Moves To Downtown Lafayette

By Tyler Francis on Feb 7, 2019 6:28:37 PM

Lafayette's most innovative marketing company found a permanent location on Monday within the Chase Tower in downtown Lafayette.

Topics: Insider Awards
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6 min read

Three Ways The Internet Changed Marketing Forever

By Tyler Francis on Jan 3, 2019 12:33:24 PM

Table of Contents

1) Consumer Knowledge

2) Lack of Trust

3) Convenience 

 

Marketing and sales have changed drastically since the turn of the century.

Previously, marketing was almost entirely done by blatant and in your face
advertisements from the company.

Whether it was on TV, the radio, or a billboard, companies were attempting to come up with clever ways to earn your money.

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5 min read

Why Having A Boilerplate Is Necessary To Increase Your Company's SEO

By Tyler Francis on Dec 18, 2018 4:14:50 PM

 

First Off, What Is A Boilerplate In Marketing Terms?

A boilerplate is your company's elevator pitch and should be part of your digital marketing plan. It is a short paragraph that is often your first and last chance to capture a reader's interest by explaining what benefits your company is able to offer. They are often found at the end of a company's press release or on the about page.

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