Digital Marketing Careers

Positions Available

• SEO Specialist

  Vested is looking for an experienced SEO Specialist to assist in delivering client success with SEO marketing strategies in a fast-paced environment.

  Job Description: 

  The SEO Specialist will be responsible for researching, developing, and executing SEO strategy for Vested’s clients. This includes conducting keyword research, optimizing website content, monitoring web traffic metrics, and overseeing link building campaigns. The ideal candidate will have experience working in a fast-paced environment and be able to effectively collaborate with the Vested team. 

  Responsibilities: 

  • Develop and execute client SEO strategy
  • Conduct keyword research and competitor analysis 
  • Optimize website content for maximum search engine visibility 
  • Monitor web traffic metrics and report on findings 
  • Oversee link building campaigns 
  • Stay up-to-date on the latest industry trends and best practices 

  
  

  The Successful Applicant: 

  • SEO experience preferred but not required 
  • Experience working in an agency setting preferred but not required   
  • Strong analytical skills with the ability to think creatively   
  • Excellent written and oral communication skills   
  • Self-starter with the ability to work independently as well as part of a team
  • Ability to prioritize and manage multiple projects
  • Proficient in Google Analytics and Google Search Console   
  • Proficient in Ubersuggest, Semrush, or equivalent SEO/SEM tools
  • Up-to-date on the latest industry trends and best practices    

  
  

   

• Graphic Designer

  Vested is looking for an experienced graphic designer to work in the fast-paced marketing industry. The ideal candidate should have the ability to deliver high-quality work on multiple projects simultaneously with strong attention to detail.

  Job Description: 

  As a Graphic Designer at Vested, you will be responsible for creating high-quality, visually appealing designs for our clients. You will collaborate with our team of copywriters, strategists, and other designers to create concepts that communicate our clients' messages effectively. In addition to your design skills, we'll also look to you to contribute fresh ideas and help brainstorm creative solutions to challenges.

  Responsibilities: 

  • Design and create logos, flyers, brochures, banners, advertisements, invitations, and other marketing materials for print and digital
  • Develop graphics for product illustrations, logos, websites, and social media platforms
  • Integrate marketing messages into all designs to meet the needs of clients
  • Conceptualize visual aspects of websites and develop user interface elements
  • Create motion graphics and animations
  • Edit images, photos, and videos for use in digital marketing campaigns
  • Collaborate with the design team, copywriters, strategists, and other stakeholders to ensure all elements of a project are cohesive
  • Stay up to date on latest design trends and incorporate them into your work 
  • Be proactive in suggesting creative ideas and ways to improve existing designs 
  • Help maintain style guide and brand standards 
  • Adhere to strict deadlines while producing high-quality work 

  
  

  The Successful Applicant: 

  • A portfolio that showcases your strong visual design skills across multiple mediums (print, digital, etc.)
  • Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator), Canva, or similar design software programs
  • Strong attention to detail and an eye for typography and layout
  • Ability to work independently as well as collaboratively in a team environment
  • Ability to manage multiple projects at once and meet deadlines in a fast-paced environment  
  • Excellent communication skills; ability to take direction well and provide constructive feedback when needed

  
  

• HubSpot Specialist

  We are looking for an experienced HubSpot Specialist who loves working with HubSpot and is passionate about helping businesses grow. The ideal candidate will have experience working with mid-market and enterprise clients in a fast-paced environment to deliver client success.

  Job Description:

  The HubSpot Strategist will act as a thought partner to assigned clients, providing expert guidance on HubSpot best practices and helping them to achieve their desired business goals. You will serve as a trusted advisor to our clients, build relationships, and become a partner in their success. The ideal candidate will have experience working in HubSpot and be able to drive results. 

  Responsibilities: 

  • Train and onboard new clients on HubSpot's features and functionality 
  • Perform HubSpot portal audits of client accounts to identify areas of opportunity and make recommendations for improvement 
  • Use HubSpot reporting tools to measure progress against objectives and identify areas of improvement 
  • Develop insightful HubSpot dashboards, reports, and processes to continuously monitor data quality and integrity and execute data migration/cleansing projects
  • Analyze data sets to develop actionable insights and trends that can drive lead generation
  • Evaluate, build, and improve marketing database segmentation strategy and fulfill ongoing CRM management
  • According to industry best practices, build automated campaigns using the Hubspot CRM platform integrated with social media, segmentation, landing pages, forms, and third-party tools
  • Stay up-to-date on the latest HubSpot features and best practices and be able to effectively communicate these to clients 
  • Manage multiple projects simultaneously while maintaining a high level of attention to detail 

  
  

  The Successful Applicant: 

  • Experience working with HubSpot or another inbound marketing / CRM platform
  • Proven track record of executing successful digital marketing campaigns that drive results against key business objectives such as website traffic growth, leads generated, conversion rate improvement, etc
  • "Growth mindset" - always looking for ways to improve performance and deliver better results for clients; not afraid to experiment with new tactics and strategies
  • Strong analytical skills - ability to analyze data from multiple sources (Google Analytics, HubSpot Sales/Marketing Hubs), identify trends/patterns, and make recommendations for optimization accordingly 
  • Experience working with HubSpot's suite of products (SalesHub, ServiceHub, CMS Hub, etc.). Note: HubSpot Certifications are a plus!
  • Strong project management skills with the ability to effectively manage multiple projects simultaneously while maintaining a high level of attention to detail 

  
  

• Content Writer

  Vested is looking for a content writer to create detailed copy for a wide range of clientele in a fast-paced marketing industry. The ideal candidate will have experience writing persuasive content that drives results. They should also be comfortable working in a fast-paced environment with tight deadlines.

  Job Description: 

  • As a content writer at Vested, you will be responsible for creating high-quality content across a variety of platforms. You'll collaborate with our team of strategists and designers to create content that is both engaging and informative while following the established brand's style and tone. In addition to your writing skills, we'll also look to you to contribute fresh ideas and help brainstorm creative solutions to challenges.

  Responsibilities: 

  • Create original website copy, blog posts, articles, product descriptions, press releases, newsletters, presentations, video scripts, and other materials as needed
  • Develop compelling storylines that support the desired message/brand
  • Research topics thoroughly in order to provide accurate information
  • Proofread all written material for accuracy and clarity before publishing
  • Edit existing copy as needed
  • Collaborate with the design team, strategists, and other stakeholders to ensure all elements of a project are cohesive
  • Stay up-to-date on the latest trends in content writing and incorporate them into your work
  • Be proactive in suggesting new ideas and ways to improve existing content
  • Adhere to strict deadlines while producing high-quality work 

  
  

  The Successful Applicant: 

  • A portfolio that showcases your writing skills across multiple mediums (print, digital, etc.)
  • Excellent knowledge of grammar rules and an eye for detail
  • Ability to craft compelling storylines that support desired message/brand
  • Ability to work independently as well as collaboratively in a team environment  
  • Excellent communication skills; ability to take direction well and provide constructive feedback when needed
  • Ability to manage multiple projects at once and meet deadlines in a fast-paced environment
  • Experience with SEO, keyword optimization, and CTR writing is a plus 
  • Experience in the marketing or advertising industry is a plus
  • Understanding social media platforms and familiarity with web analytics is a plus

  
  

• Marketing Specialist

  Vested is looking for an experienced Marketing Specialist to assist in delivering client success with optimized marketing efforts in a fast-paced environment.

  Job Description: 

  As a Marketing Strategist at Vested, you will be responsible for developing and executing marketing plans that drive awareness, engagement, and conversions. You will work closely with our team of visionaries, SEO specialists, copywriters, and graphic designers to develop campaigns that are on-brand for our clients and align with their objectives.

  In this role, you will also be responsible for managing social media campaigns, optimizing blogs, and Google Ad campaigns. 

  Responsibilities: 

  • Understand client business objectives and develop strategies to achieve them through marketing initiatives including but not limited to earned media, thought leadership, digital advertising, content marketing, lead generation campaigns, events, etc.
  • Manage campaign budgets and report on results against goals; make recommendations for optimization based on data analysis
  • Conduct quarterly business reviews with clients to review progress against objectives and make recommendations for future course corrections and adjustments
  • Ensure brand consistency across various marketing channels
  • Write creative briefs for internal teams (media relations, design, etc.) that are clear, concise and inspire great work while also meeting stated objectives
  • Ensure client satisfaction by using feedback and reviews from customers
  • Understand Vested's service offerings and how they can be applied to address specific client needs; work with internal teams to develop proposals for new services/engagements as needed

  
  

  The Successful Applicant: 

  • Experience in marketing or a related field
  • Demonstrated ability to develop and execute successful marketing campaigns
  • Strong project management skills with the ability to manage multiple projects simultaneously
  • Excellent written and verbal communication skills
  • High attention to detail
  • Ability to work independently as well as part of a team

  
  

• Project Manager

  Vested is looking for a project manager to help deliver client success. The ideal candidate will have experience working with multiple teams to ensure projects are completed on time, within budget, and at the highest quality. They should be comfortable working in a fast-paced environment with tight deadlines.

  Job Description: 

  As a project manager at Vested, you will be responsible for overseeing the successful completion of client projects. You'll collaborate with our team of strategists, designers, and content writers to ensure projects are completed on time and within budget. In addition to your management skills, we'll also look to you to provide clear direction and ensure all stakeholders have their needs met.

  Responsibilities: 

  • Serve as the primary point of contact for assigned clients
  • Develop strong relationships with clients and maintain regular communication
  • Organize and manage project timelines for multiple clients
  • Lead planning sessions with other team members as needed
  • Monitor the progress of project milestones and adjust timelines as needed
  • Provide clear communication between various teams (design, content writing, etc.) regarding project goals and objectives
  • Track progress against deliverables; ensure quality standards are met
  • Ensure projects are completed on time and within budget
  • Provide detailed reports to clients on project progress and metrics
  • Identify and address any potential risks or issues that may arise

  
  

  The Successful Applicant: 

  • Experience in project management
  • A track record of successfully managing multiple projects at once
  • Excellent organizational skills with keen attention to detail
  • Ability to lead planning sessions and coordinate activities among teams
  • Strong communication skills; ability to maintain clear lines of communication with all stakeholders
  • Proficiency in using project management tools
  • Ability to stay calm under pressure and handle tight deadlines with ease
  • Ability to think critically and make well-informed decisions quickly
  • Experience in the marketing or advertising industry is a plus