--- title: Marketing Insights & Industry News | Vested | Industry Talk description: Industry Talk | Certified HubSpot Partner Agency, we use inbound marketing methodology to increase traffic, generate leads, and boost sales. image: https://www.vested.marketing/hubfs/2025%20Website%20Files/Hero%20Banner%20Images/Blog%20(1).png --- # Vested's Marketing Blog **Your go-to quick read packed with HubSpot tips, SEO-friendly strategies, real case studies, and timely marketing advice.** We keep it actionable, relevant, and always easy to digest. Filter by Tag Show All ADA Compliance AEO AI AI Tools Amazon Awards B2B Software Business CLEAN Pro CRM Case Study ChatGPT ClickUp Coronavirus Crypto Custom Quote Customer Relationship Customer Service Software Customer Support Design Digital Transformation Email Marketing Engineering Flywheel Gated Content Google Growth-Driven Design Healthcare Help Desk Tools for Small Business HubSpot HubSpot Service Hub Inbound Marketing Industrial & Manufacturing Industry Talk Innovation Insider IoT Lithium Market Loop Marketing Louisiana Marketing Marketing Automation Memberships Merch Merch Management Oil and Gas Online Presence Our Team PPC Paid Ads Private Content Project Management Proposal Development Proposals QR Codes RFP ROI Tracking Relationship Marketing Relationships SEO Sales Sales Hub Professional Seminar Shopify Social Media VPAT Vested News Video Vidyard Web 3.0 Website e-Commerce technology ##### Sign Up Today ### Industry Talk [![a group of four people working together to analyze data ](https://www.vested.marketing/hs-fs/hubfs/a%20group%20of%20four%20people%20working%20together%20to%20analyze%20data%20(1).png?width=1200&height=600&name=a%20group%20of%20four%20people%20working%20together%20to%20analyze%20data%20(1).png) ](https://www.vested.marketing/blog/which-industries-should-invest-in-aeo-first) 6 min read #### [Which Industries Should Adopt Answer Engine Optimization (AEO) first?](https://www.vested.marketing/blog/which-industries-should-invest-in-aeo-first) [![Picture of Vested Marketing](https://www.vested.marketing/hs-fs/hubfs/Vested%20Logo/Favicon%20-%20White.png?width=30&name=Favicon%20-%20White.png) Vested Marketing](https://www.vested.marketing/blog/author/vested-marketing): Sep 18, 2025 3:36:49 PM If you’re wondering whether AEO (Answer Engine Optimization) is worth prioritizing in 2025, the short answer is yes. Especially in industries where... [Online Presence](https://www.vested.marketing/blog/tag/online-presence) [Marketing](https://www.vested.marketing/blog/tag/marketing) [Industry Talk](https://www.vested.marketing/blog/tag/industry-talk) [technology](https://www.vested.marketing/blog/tag/technology) [AI](https://www.vested.marketing/blog/tag/ai) [ROI Tracking](https://www.vested.marketing/blog/tag/roi-tracking) [AEO](https://www.vested.marketing/blog/tag/aeo) [Read More](https://www.vested.marketing/blog/which-industries-should-invest-in-aeo-first) [![3 Ways to Increase Your ROI by Working with a HubSpot Partner | Vested](https://www.vested.marketing/hs-fs/hubfs/Why%20Working%20with%20a%20HubSpot%20Partner%20Increases%20Your%20ROI.png?width=1200&height=600&name=Why%20Working%20with%20a%20HubSpot%20Partner%20Increases%20Your%20ROI.png) ](https://www.vested.marketing/blog/3-ways-to-increase-your-roi-by-working-with-a-hubspot-partner) 4 min read #### [3 Ways to Increase Your ROI by Working with a HubSpot Partner](https://www.vested.marketing/blog/3-ways-to-increase-your-roi-by-working-with-a-hubspot-partner) [![Picture of Vested Marketing](https://www.vested.marketing/hs-fs/hubfs/Vested%20Logo/Favicon%20-%20White.png?width=30&name=Favicon%20-%20White.png) Vested Marketing](https://www.vested.marketing/blog/author/vested-marketing): Sep 29, 2022 1:20:59 PM If you're looking to grow your business and increase your return on investment (ROI) for your inbound marketing efforts, it's important to partner... [Inbound Marketing](https://www.vested.marketing/blog/tag/inbound-marketing) [Marketing](https://www.vested.marketing/blog/tag/marketing) [Relationships](https://www.vested.marketing/blog/tag/relationships) [Industry Talk](https://www.vested.marketing/blog/tag/industry-talk) [HubSpot](https://www.vested.marketing/blog/tag/hubspot) [Read More](https://www.vested.marketing/blog/3-ways-to-increase-your-roi-by-working-with-a-hubspot-partner) [![5 Tips for How to Market Your Engineering Firm](https://www.vested.marketing/hs-fs/hubfs/Vested%20-%20photos-Mar-09-2022-03-08-14-02-AM.png?width=1200&height=600&name=Vested%20-%20photos-Mar-09-2022-03-08-14-02-AM.png) ](https://www.vested.marketing/blog/5-tips-for-how-to-market-your-engineering-firm) 3 min read #### [5 Tips for How to Market Your Engineering Firm](https://www.vested.marketing/blog/5-tips-for-how-to-market-your-engineering-firm) [![Picture of Vested Marketing](https://www.vested.marketing/hs-fs/hubfs/Vested%20Logo/Favicon%20-%20White.png?width=30&name=Favicon%20-%20White.png) Vested Marketing](https://www.vested.marketing/blog/author/vested-marketing): Mar 10, 2022 12:55:59 PM Are you looking to grow your engineering firm? As engineers ourselves, we understand the unique process to strategically market your engineering firm... [Inbound Marketing](https://www.vested.marketing/blog/tag/inbound-marketing) [Marketing](https://www.vested.marketing/blog/tag/marketing) [Relationships](https://www.vested.marketing/blog/tag/relationships) [Engineering](https://www.vested.marketing/blog/tag/engineering) [Industry Talk](https://www.vested.marketing/blog/tag/industry-talk) [Oil and Gas](https://www.vested.marketing/blog/tag/oil-and-gas) [Read More](https://www.vested.marketing/blog/5-tips-for-how-to-market-your-engineering-firm) [![Vested | Crypto ](https://www.vested.marketing/hubfs/Crypto%20Basics-1.png) ](https://www.vested.marketing/blog/how-to-start-investing-in-crypto) 4 min read #### [How to Start Investing in Crypto](https://www.vested.marketing/blog/how-to-start-investing-in-crypto) [![Picture of Vested Marketing](https://www.vested.marketing/hs-fs/hubfs/Vested%20Logo/Favicon%20-%20White.png?width=30&name=Favicon%20-%20White.png) Vested Marketing](https://www.vested.marketing/blog/author/vested-marketing): Nov 1, 2021 2:15:45 PM You may have heard about people 'investing in crypto' or 'holding Bitcoin' lately and asked yourself what all this means. Many people have made a lot... [Business](https://www.vested.marketing/blog/tag/business) [Crypto](https://www.vested.marketing/blog/tag/crypto) [Industry Talk](https://www.vested.marketing/blog/tag/industry-talk) [Read More](https://www.vested.marketing/blog/how-to-start-investing-in-crypto) [![An Introduction to Crypto and NFT Marketing | Vested](https://www.vested.marketing/hubfs/Featured%20Images%20%282%29.png) ](https://www.vested.marketing/blog/an-introduction-to-crypto-and-nft-marketing) 3 min read #### [An Introduction to Crypto and NFT Marketing](https://www.vested.marketing/blog/an-introduction-to-crypto-and-nft-marketing) [![Picture of Vested Marketing](https://www.vested.marketing/hs-fs/hubfs/Vested%20Logo/Favicon%20-%20White.png?width=30&name=Favicon%20-%20White.png) Vested Marketing](https://www.vested.marketing/blog/author/vested-marketing): Sep 28, 2021 12:22:13 PM Non-fungible tokens are the new kid on the block and it's time for you to get in on the action. Сonnect with your customers in the digital world with... [Inbound Marketing](https://www.vested.marketing/blog/tag/inbound-marketing) [SEO](https://www.vested.marketing/blog/tag/seo) [Marketing](https://www.vested.marketing/blog/tag/marketing) [Vested News](https://www.vested.marketing/blog/tag/vested-news) [Innovation](https://www.vested.marketing/blog/tag/innovation) [Crypto](https://www.vested.marketing/blog/tag/crypto) [Lithium Market](https://www.vested.marketing/blog/tag/lithium-market) [Industry Talk](https://www.vested.marketing/blog/tag/industry-talk) [Read More](https://www.vested.marketing/blog/an-introduction-to-crypto-and-nft-marketing) [![The First Sports Cryptocurrency with a Purpose: The Game Coin](https://www.vested.marketing/hubfs/Vested%20Blog.jpg) ](https://www.vested.marketing/blog/what-is-the-game-coin) 3 min read #### [The First Sports Cryptocurrency with a Purpose: The Game Coin](https://www.vested.marketing/blog/what-is-the-game-coin) [![Picture of Vested Marketing](https://www.vested.marketing/hs-fs/hubfs/Vested%20Logo/Favicon%20-%20White.png?width=30&name=Favicon%20-%20White.png) Vested Marketing](https://www.vested.marketing/blog/author/vested-marketing): Sep 26, 2021 12:54:22 PM Do you love sports, kids, and cryptocurrency? The Game Coin is combining the sports industry, talent recruitment, social media, and charity into one... [Insider](https://www.vested.marketing/blog/tag/insider) [Innovation](https://www.vested.marketing/blog/tag/innovation) [Crypto](https://www.vested.marketing/blog/tag/crypto) [Industry Talk](https://www.vested.marketing/blog/tag/industry-talk) [Read More](https://www.vested.marketing/blog/what-is-the-game-coin) [![Vested Marketing | Crypto Starter Kit for Couyons](https://www.vested.marketing/hubfs/Final%20Crypto%20%281%29.png) ](https://www.vested.marketing/blog/the-crypto-starter-kit-for-couyons) 5 min read #### [The Crypto Starter Kit for Couyons](https://www.vested.marketing/blog/the-crypto-starter-kit-for-couyons) [![Picture of Vested Marketing](https://www.vested.marketing/hs-fs/hubfs/Vested%20Logo/Favicon%20-%20White.png?width=30&name=Favicon%20-%20White.png) Vested Marketing](https://www.vested.marketing/blog/author/vested-marketing): Sep 13, 2021 7:06:27 PM Y'all might have heard ya Momma and dem talkin about some couyons who invested in cryptocurrency or 'holding Bitcoin' and asked yaself, "Mais now,... [Business](https://www.vested.marketing/blog/tag/business) [Crypto](https://www.vested.marketing/blog/tag/crypto) [Industry Talk](https://www.vested.marketing/blog/tag/industry-talk) [Read More](https://www.vested.marketing/blog/the-crypto-starter-kit-for-couyons) [![Vested Helps Keystone Energy Tools Rank #1 on Google | Lafayette, LA](https://www.vested.marketing/hubfs/Keystone%20Case%20Study%20Feature%20Image.png) ](https://www.vested.marketing/blog/vested-helps-keystone-energy-tools-rank-1-on-google) 1 min read #### [Vested Helps Keystone Energy Tools Rank #1 on Google](https://www.vested.marketing/blog/vested-helps-keystone-energy-tools-rank-1-on-google) [![Picture of Vested Marketing](https://www.vested.marketing/hs-fs/hubfs/Vested%20Logo/Favicon%20-%20White.png?width=30&name=Favicon%20-%20White.png) Vested Marketing](https://www.vested.marketing/blog/author/vested-marketing): Aug 25, 2021 5:35:30 PM One of Vested's first clients, Keystone Energy Tools, ranks #1 on Google organic search results for the majority of their offerings. How they got... [Industry Talk](https://www.vested.marketing/blog/tag/industry-talk) [Louisiana](https://www.vested.marketing/blog/tag/louisiana) [Oil and Gas](https://www.vested.marketing/blog/tag/oil-and-gas) [Industrial & Manufacturing](https://www.vested.marketing/blog/tag/industrial-manufacturing) [Read More](https://www.vested.marketing/blog/vested-helps-keystone-energy-tools-rank-1-on-google) [![11 Industries Benefited by Inbound Marketing](https://www.vested.marketing/hubfs/Diamond%20Partner%20Featured%20Image%20-%20Vested-Aug-11-2021-07-56-10-57-PM.png) ](https://www.vested.marketing/blog/11-industries-benefited-by-inbound-marketing) 5 min read #### [11 Industries that Benefit from Inbound Marketing](https://www.vested.marketing/blog/11-industries-benefited-by-inbound-marketing) [![Picture of Vested Marketing](https://www.vested.marketing/hs-fs/hubfs/Vested%20Logo/Favicon%20-%20White.png?width=30&name=Favicon%20-%20White.png) Vested Marketing](https://www.vested.marketing/blog/author/vested-marketing): Aug 11, 2021 4:27:13 PM Are you in the business of converting prospects into new customers? Inbound Marketing is about creating valuable experiences that have a positive... [Inbound Marketing](https://www.vested.marketing/blog/tag/inbound-marketing) [Marketing](https://www.vested.marketing/blog/tag/marketing) [Relationships](https://www.vested.marketing/blog/tag/relationships) [Engineering](https://www.vested.marketing/blog/tag/engineering) [Industry Talk](https://www.vested.marketing/blog/tag/industry-talk) [Oil and Gas](https://www.vested.marketing/blog/tag/oil-and-gas) [Healthcare](https://www.vested.marketing/blog/tag/healthcare) [Industrial & Manufacturing](https://www.vested.marketing/blog/tag/industrial-manufacturing) [Read More](https://www.vested.marketing/blog/11-industries-benefited-by-inbound-marketing) [![2021 Hot Topics that are Combining Lithium and Crypto](https://www.vested.marketing/hubfs/Image%20from%20iOS-2.png) ](https://www.vested.marketing/blog/2021-hot-topics-that-are-combining-lithium-and-crypto) 3 min read #### [2021 Hot Topics that are Combining Lithium and Crypto](https://www.vested.marketing/blog/2021-hot-topics-that-are-combining-lithium-and-crypto) [![Picture of Vested Marketing](https://www.vested.marketing/hs-fs/hubfs/Vested%20Logo/Favicon%20-%20White.png?width=30&name=Favicon%20-%20White.png) Vested Marketing](https://www.vested.marketing/blog/author/vested-marketing): Jul 25, 2021 4:09:46 PM Lithium and crypto have something brewing. We've seen many times that lithium, as well as other commodities, will rise in price and demand. Let's... [Insider](https://www.vested.marketing/blog/tag/insider) [Innovation](https://www.vested.marketing/blog/tag/innovation) [Crypto](https://www.vested.marketing/blog/tag/crypto) [Lithium Market](https://www.vested.marketing/blog/tag/lithium-market) [Industry Talk](https://www.vested.marketing/blog/tag/industry-talk) [Read More](https://www.vested.marketing/blog/2021-hot-topics-that-are-combining-lithium-and-crypto) [1](https://www.vested.marketing/blog/tag/industry-talk/page/1) [2](https://www.vested.marketing/blog/tag/industry-talk/page/2) [ Next ](https://www.vested.marketing/blog/tag/industry-talk/page/2) ## Industry Talk **Our industry news hub that covers updates and insights across sectors like oil & gas, engineering, manufacturing, technical services, healthcare, and media management.** [View All Articles ](https://www.vested.marketing/industry-talk) ###### 3 min read #### [3 Cyber Security Myths That Will Hurt Your Business This Year](https://www.vested.marketing/industry-talk/3-cyber-security-myths-that-will-hurt-your-business-this-year) Vested Marketing: May 20, 2024 Working amid the ever-changing currents of technology and cyber security, businesses often find themselves entangled in a web of misinformation and... ###### 3 min read #### [Top 4 Requirements Of A Metal Fabrication Shop](https://www.vested.marketing/industry-talk/top-4-requirements-of-a-metal-fabrication-shop) Vested Marketing: May 17, 2023 When you're looking for the best metal fabrication company for your specialized project in the oil and gas industry, there are four main requirements... ###### 3 min read #### [Industry 4.0 and Cyber Security](https://www.vested.marketing/industry-talk/industry-4.0-and-cyber-security) Vested Marketing: Dec 22, 2022 It may be going farther than some would like to say that Industry 4.0 is yet another industrial revolution. But call it whatever you like; the fact... ###### 3 min read #### [UL at Lafayette College of Engineering Invests in New Building](https://www.vested.marketing/industry-talk/ul-at-lafayette-college-of-engineering-invests-in-new-building) Vested Marketing: Nov 21, 2022 The UL Lafayette College of Education is constructing a new 70,000-square-foot building that will provide better instruction and research technology... ###### 3 min read #### [How Digital Transformation is Revolutionizing Industry 4.0 in Manufacturing](https://www.vested.marketing/industry-talk/how-digital-transformation-is-revolutionizing-industry-4.0-in-manufacturing) Vested Marketing: Nov 16, 2022 Industry 4.0 is the term used to describe the fourth industrial revolution. It is the fusion of physical and digital technologies that are... ###### 3 min read #### [How Cajun Creole Market Supports Independent Louisiana Businesses](https://www.vested.marketing/industry-talk/how-cajun-creole-market-supports-independent-louisiana-businesses) Vested Marketing: Oct 18, 2022 Cajun Creole Market is your one-stop-shop for all things Cajun! We make it easy for people from all around the world to share in Louisiana's... ## Ready to put these strategies into practice? ### Our team can help you go beyond blog insights, turning proven marketing approaches into measurable results for your business. [Get Started! ](https://www.vested.marketing/get-started) ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://4901264.fs1.hubspotusercontent-na1.net/hubfs/4901264/Old%20Files%20Have%20Been%20Moved%20Here/Howtobuy-Lith.mp4", "dateModified" : "2025-05-16T01:15:17.876Z", "description" : "", "duration" : "PT1M40.011S", "height" : 1080, "name" : "Howtobuy-Lith", "thumbnailUrl" : "https://4901264.fs1.hubspotusercontent-na1.net/hubfs/4901264/Old%20Files%20Have%20Been%20Moved%20Here/Howtobuy-Lith.mp4/medium.jpg?t=1747358117876", "uploadDate" : "2021-07-26T19:35:28.532Z", "width" : 1920 } ``` ```json { "@context" : "https://schema.org/", "@id" : "#WebSite", "@type" : "WebSite", "name" : "Vested Marketing", "url" : "https://www.vested.marketing/" } ``` ```json { "@context" : "https://schema.org", "@type" : "Organization", "alternateName" : "Vested", "logo" : "https://www.vested.marketing/hs-fs/hubfs/Logo_Vested-1.png?width=450&height=188&name=Logo_Vested-1.png", "name" : "Vested Marketing", "sameAs" : [ "https://www.facebook.com/vested.marketing/", "http://instagram.com/vested.marketing", "https://www.youtube.com/channel/UCQbU-ww5l2lzMjEvpU_922g", "https://www.linkedin.com/company/vested-marketing/" ], "url" : "https://www.vested.marketing/" } ```