diamond-badge-color

We've got you covered

Let us develop, create, and execute marketing campaigns to help you achieve your business goals.

    Providing solutions to help you level up your business

    everything and the kitchen sink.
      Stay Connected!

      Subscribe to our learning center today.

       

               

        Check out the latest news

        Vested Marketinghot topics of the inbound marketing industry, case studies, monthly educational content, and more!
          Stay Connected!

          Subscribe to our learning center today.

           

                   

            We partner with the best

            Taking our performance to new heights by teaming up with outstanding companies.
              Stay Connected!

              Subscribe to our learning center today.

               

                       

                4 min read

                Best Practices for Vidyard

                Featured Image

                Now that you've downloaded the Vidyard tool, how do you excel at using it?

                Ali Hammoud, Vested's Vidyard Representative, shares his quick tips to help your video content be impactful and stand out to prospects! 

                Tips to Excel at Video 

                1. Personalize 

                Leveraging video as another platform to communicate is meant to add more human interaction - not remove it. As such, you're able to upscale your content to be more personalized and engage your audience "face-to-face." 

                In Ali's example, he talks directly to his intended audience as if he was in the room with you and utilizes props, such as a white board to help provide visuals in his video. 

                It's essentially as if you were having a conversation with your audience except instead of through writing copy or in-person, it's through a recording! 

                2. Be Authentic 

                We've said it before and we'll say it again - it's okay to make mistakes! At the end of the day, we're all real people with real lives that have goals and make mistakes along the way. 

                So whether or not you say "um" a few too many times or trip over your words while recording, it shows there's a real person on the other side. 

                We're not meant to be robots that perfect the way we sound, but instead we're to be helpful resources providing solutions to meet your needs. Let your personality and values be what's communicated to your audience. Believe us, they can tell when it's sincere and when it's fake.

                3. Video Quality 

                That being said, there are ways to ensure your video quality matches the level of professionalism you wish to communicate! 

                • Center yourself on the screen 
                • Have clear sound through your microphone and minimal noise around you
                • Be sure your lighting is bright in the room 
                • Keep your content concise and to the point  

                Haven't downloaded Vidyard yet?

                Be sure to download Vidyard's free tool to reach your audience in a personalized way! 

                 

                New call-to-action



                Related Articles

                How to maximize your Vidyard Video Hub - Read on to learn more about how Vidyard Video Hub can help maximize the impact of your videos.

                Announcement: Vested Partners with Vidyard! - At Vested, we've partnered with Vidyard video platform to help our clients effectively advance their sales and marketing!


                About Vested Marketing

                As a certified HubSpot Partner Agency, we not only understand the benefits of using the inbound marketing platform to increase traffic and engagement, improve SEO, generate leads, design effective websites and boost sales, we know how to make it happen. If you're looking to grow your business and increase your return on investment (ROI) for your inbound marketing efforts, it's important to partner with the right company. 

                We are inbound marketing experts, SEO gurus and top-notch website developers.

                Our team of Engineers Turned Marketers can help get you noticed - for a more innovative and effective way to reach customers, or provide a more seamless way for companies to find your services. Inbound Marketing has no limit to industry, serving from Crypto & NFT, mining, oil and gas, technology & automation, engineering, technology, construction, healthcare, to industrial & manufacturing.

                Digital Marketing Trends 2024

                In the fast-paced world of marketing, staying ahead of the curve is essential. As we move into 2024, it is crucial to...

                Transform Your Website: Unveiling the Benefits of Growth-Driven Design

                In today's dynamic digital age, a static website is, akin to a stagnant business. Conventional website development...

                Will AI Replace SEO? Navigating the Future of Digital Marketing

                In the rapidly evolving digital landscape, the interplay between Artificial Intelligence (AI) and Search Engine...