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    13 min read

    11 Industries that Benefit from Inbound Marketing

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    Are you in the business of converting prospects into new customers? Inbound Marketing is about creating valuable experiences that have a positive impact on people and your business. But can your industry benefit from Inbound Marketing?

    What industries benefit from inbound marketing?

    Inbound Marketing has no limit to industry. Because of the vast amount of resources available to effectively execute an inbound marketing strategy, there is no better time than now to take your business to the next level.

    As a HubSpot Diamond Level Solutions Partner, Vested Marketing has helped businesses of a copious amount of industries to achieve their goals and convert more leads into customers using the power of inbound marketing and search engine optimization

    Below are 11 industries that have benefited by inbound marketing.

    1. Mining

    2. Oil and Gas

    3. Engineering Firms

    4. SAAS

    5. Information Technology

    6. Hunting

    7. Medical

    8. Industrial

    9. Manufacturing

    10. Non-Profit

    11. Construction

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    1. Mining

    Out with the old and in with the new - clean energy is the way to go! The growing demand-supply gap in the mining and electricity sector has led to an increase in demand for lithium-ion batteries

    Battery consumption worldwide is expected to increase 5x over the next 10 years, placing substantial pressure on the battery supply chain. In order to minimize the negative environmental, social and economic impacts associated with mining and processing activities, sustainable mining is more important than ever.

    The Direct Lithium Extraction process allows for the extraction of lithium,  it minimizes water usage and is less invasive to land - starting a revolution of green lithium extraction.

    2. Oil and Gas

    Engineering and manufacturing are at the heart of the oil and gas industry. The engineering aspect is reflected in the production and process equipment that we use, making sure that it fulfills its purpose and is safe for humans to use.

    Manufacturing takes a product from an idea to reality for oilfield support of oil and gas tools and equipment (including shaker screens and lasers and frac plugs for sale).

    Companies involved in oil production, transportation, or storage will utilize fire protection and safety. This includes offshore hazard and fire suppression systems, implementing training and safety procedures to keep offshore workers safe from harm.

    3. Engineering Firms

    Engineering firms provide professional services and unconventional problem-solving for projects which require successful execution.

    Firms offer mechanical engineering, civil engineering, drafting, and design solutions for all types of industries while industrial product design combines art with business to make the products we use every day!

    They must be able to think outside the box and come up with new designs and improvements on established ones.

    Ranking Success Case Study | PES | Vested

    4. SAAS

    In the past, software was typically delivered on a disk or CD. But now that we've entered an era of cloud computing and streaming services, it's not surprising to hear about Software as a Service (SaaS).

    This is because SaaS gives you access to powerful programs without needing your own equipment. Unlike data in an earlier era, data today (some call Industry 4.0) can be immediately analyzed and allows a company to make data-driven decisions that will affect the course of its growth. Data intelligence is commonly recognized as the key asset of modern software, including smart apps and SmartHub.

    Designed as a single data structure, SmartHub helps business workflows, normal day-to-day structured processes, and adds additional context to operational data.

    5. Information Technology

    Information Technology is crucial for every company because of how important computers are today. Computers allow companies to communicate easily, store data efficiently, and solve problems faster than ever before.

    IT solutions are a way of dealing with complicated situations. Managed services is a package of ongoing support that takes the worry and hassle out of your IT. Not only does it keep up with issues, but also provides access to the latest technology for maximizing productivity while increasing profits.

    IT solutions and remote support services are the waves of the future. They allow you to connect with and use your computer or network from a remote location while proactively monitoring workstations and equipment.

    6. Hunting

    Whether you are pursuing the perfect trophy animal or admiring nature’s bounty up close - nothing beats enjoying some of nature's finest offerings at your own leisure, all year long.

    Exclusive hunting memberships enable avid hunters to participate in once-in-a-lifetime experiences with access to hunting and lodging at world-class properties. Texas hunting has a wide variety of exotic animals to choose from. Some exotic hunting operations also offer bird hunting and whitetail deer hunting.

    7. Medical

    While it's a no-brainer to see that medical advancements haven't been slowing down, the question is where will they go next?

    IV infusions are a new, revolutionary way to get the vitamins and minerals your body needs without having to swallow pills. IV doctors can create customized "drip" of IV therapy tailored for you based on what's wrong with your health - amazing!

    Today, chronic depression can even be treated with IV ketamine infusion therapy at a ketamine clinic (for more information regarding Spravato vs Ketamine, click here!). Ketamine consulting is also available to help others with the process of starting ketamine and IV therapy clinics themselves. With the onset of new treatments that are particularly expensive and complicated, specialty pharmacies have emerged to provide these essential services, like G.I. Immunology Therapy.

    The specialized nature of this industry requires a pharmacist's expertise in order to distribute medications safely.

    NeuroMend Case Study | Vested Marketing

    8. Industrial

    Industrial companies are businesses in the production of capital goods which are used for manufacturing or construction.

    Industrial processes threaten the global environment by causing climate change, air and water pollution. In order not to have negative impacts on our planet's resources, this requires an environmental solutions company to help innovate sustainability

    Modern companies are moving more and more towards a green-oriented approach. Industrial cleaning services are also crucial in minimizing risk and waste generation.

    9. Manufacturing

    Manufacturing industries are those that produce new products from materials or substances. These industrial transformations often happen in facilities, mills, and plants which use a variety of machines to press these goods for public consumption.  

    Manufacturing engineering is required to design systems that are made from simple components for mass production. Design for manufacturing leads to the developing of products such as electronics, aircrafts, tools for water conservation and devices like a decanter centrifuge!

    10. Non-Profit

    When we work for a mission, it should be something that has an impact on people and promotes positive change in society. Non-profit organizations provide services people may need but might find difficult to afford on their own, such as health care clinics.

    There are organizations that provide residential services to support all individuals with disabilities. There are also veteran-focused philanthropy initiatives that support veterans and their families, job creation/placement,  and mental health solutions, including PTSD support.

    11. Construction

    In the construction and dirt construction industry, it is not just the materials used to build a home that are important. Communities all over the world find themselves battling catastrophe and the immediate needs of those affected by unforeseen events.

    Debris management and program management have never been more important for disaster recovery. Having the ability to leveraging powerful resources and tools, gives people the chance to get back on their feet sooner. Tools such as dredging equipment rentals are ultra-efficient at mining bulk material for situations such as these.

    You Can Benefit From Inbound Marketing, TOO

    As a HubSpot Diamond Level Solutions Partner, Vested has helped businesses of all shapes and sizes to achieve their goals and convert more leads into customers using the power of Inbound Marketing.

    The best part is that there are no limits or boundaries on what type of industry can benefit from an inbound strategy. Which industry do you operate within? Let us know, we would love to help your business grow!

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    About Vested Marketing

    Vested Marketing | Lafayette LAAs a certified HubSpot Partner Agency, we not only understand the benefits of using the inbound marketing platform to increase traffic and engagement, improve SEO, generate leads, design effective websites and boost sales, we know how to make it happen.

    We are inbound marketing experts, SEO gurus and top-notch website developers.

    Our team of Engineers Turned Marketers can help get you noticed - for a more innovative and effective way to reach customers, or provide a more seamless way for companies to find your services. Inbound Marketing has no limit to industry, serving from Crypto & NFT, mining, oil and gas, technology & automation, engineering, technology, construction, healthcare, to industrial & manufacturing.

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